ABOUT ROOTANIAN
MASTER MIND
The Team at Rootanian is led by Ms. Naina Toor, who represents a strong Background in Visual Design, Aesthetics and Film.
The Team at Rootanian is led by Ms. Naina Toor, who represents a strong Background in Visual Design, Aesthetics and Film. Trained at NID Ahmedabad in Animation film Design, FINE ARTS Baroda in Applied and Commercial Arts & IIM-Calcutta in Strategy and Leadership. She has evolved as a seasoned professional in the creative space with 15+ years of career behind her. She worked with industry leaders such as Sony, Star and Disney, and multiple global Design Houses. The team at Rootanian exhibits a high degree of creative output. The projects turn out impactful each time. Every Rootanian is passionately driven and inspired to deliver excellence and co-create effectively with the clients.
Content
Production
We Create and develop content, from script to screen.
We Create and develop content, from script to screen. Our services include Direction and Production for advertisement, Brand and Promotion advertisement Films, Music videos, Brand Stories, Profiles, Storytelling, Writing, Series and Show. Our Studio specializes in entertainment and sports content production. This includes short or long form Content involving, storytelling, concepts, script, onboarding on screen and behind the screen talent, production, post-production. The agency also creates content for promos or interstitials to short films
Brand
& Publicity Design
We are a pro at Strategic creative Brand design and development involving creative solutions
We are a pro at Strategic creative Brand design and development involving creative solutions backed by deep market and customer insights and calculated vision for all mediums. Our studio offers Publicity Design, print Motion visual Communication Design Services, such as brand identity, Creatives for digital, Creative Brand positioning, Brand tone and visual voice, brand guidelines, creative direction etc.
Visual communication also including promos, on-air branding, for broadcasting channels or OTT and Digital Platforms as well as innovative and engaging ways to promote the clients’ business
Consultation
& Collab
We provide expert end-to-end consulting on Creative Content
We provide expert end-to-end consulting on Creative Content, Show and Brand communication and marketing for a contracted period. This service is not restricted to any industry and we happily collaborate to share unique and inspiring ideas and methodologies for implementation.
We serve as the creative mind behind all your marketing and creative work working closely with your in house or outsourced teams as per defined Scope. We are happy to also collaborate and co-produce with like-minded teams for an unparalleled, enterprise-class delivery.
WORD OF MOUTH
UDAY SODHI
Senior Partner, Kurate Digital Consulting, Ex-Sony LIV Business Head
Naina is a bright, creative and enthusiastic team player. Have worked closely with her during her stint at Sony Sports Network. She has a keen eye for detail, a great visual design sense and a amazing consumer insight to deliver impactful creatives. Have personally enjoyed working with Naina and the work she has done at Sony. My best wishes to her and I am sure she will do well in whatever she does.
RAJASEKHARAN HARIKRISHNAN
SVP & Head Media Tech. Service, Viacom 18
I have worked with Naina for almost 4 years at NEO Sports and for me what always stood out was her discipline towards work and of course innovation. Naina got great vision and ability to see that larger picture and when required, get things done quickly even if it was a very complex project.
MAIRU GUPTA
Director, Sony Music Entertainment / Ex. NBA Sr. Dir. Content & Media Distribution
Having worked with Naina for over 3 years, it became apparent very quickly that she builds strong relationships with her work colleagues. Naina represented the creative department for the NBA's official
broadcaster in India (Sony Pictures) and displayed leadership, creativity and initiative. I would recommend her to potential employers or clients
CARL SEQUEIRA
EX – WWE Marketing Director India
I have had the opportunity to interact and work with Naina closely during my time with WWE. Naina's door was always open and I always looked forward to discussing concepts and ideas with her. Naina always welcomes inputs no matter how silly they may be. And the final product/outcome which Naina delivers has always been brilliant.